CLIMATE CRISIS
Act Now or Live With It
Posters Design, Motion Graphics, Exhition Design, Apparel, Sculpture
A climate change campaign focused on addressing trash pollution and the broader climate crisis. This initiative includes the early stage exhibition design, featuring sculptures, upcycled items, posters, motion graphics, and more, all meticulously crafted to create a consistent and coherent theme around trash pollution.
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Project Information
Creative Brief
Objective:
To raise awareness about overconsumption, trash pollution, and the climate crisis, urging the public to take immediate action with the message “Act Now” to avoid the consequences of “Living With It.” The campaign aims to highlight the urgency of addressing these issues to prevent unprecedented consequences.Â
Target Audience:
The students, educators, activists, and general public, with a focus on individuals and communities concerned about environmental issues and climate change.
Key Themes:
- Overconsumption
- Trash Pollution
- Climate Crisis
- Immediate Action (“Act Now”)
- Avoiding Consequences (“Living With It”)
Digital Deliverables:
- Large and small posters
- Motion graphics
Tangible Deliverables:
Postcards
Stickers
Sculptures
Printed t-shirts
- Backpacks
- Totes
Approach
This projects employs bold text, clear readability, and an underwater theme with impactful colors to capture the public’s attention and encourage immediate action.
The project also utilizes a diverse array of tools and applications, including both digital and tangible components such as large and small posters, postcards, stickers, sculptures, motion graphics, and printed t-shirts, to create a comprehensive and impactful message.
Impact & Results
By emphasizing the urgency of addressing overconsumption, trash pollution, and the climate crisis, this campaign aims to inspire immediate action and prevent devastating consequences. The diverse array of both digital and tangible artworks will create a comprehensive and impactful message that resonates with the audience and drives change.
As global awareness of the “Climate and Trash Crisis” grows, this project has swiftly delivered an impactful visual experience, effectively communicating the urgent need to address the climate crisis. Without action, we will be compelled to live with and adapt to the consequences.
This ongoing project can be further enhanced and refined to continue driving awareness and action.
Tools & Skills
- Adobe Photoshop
- Adobe Illustrator
- Adobe After Effects
- Adobe Premier Pro
2019-2024 Posters & Related Artwork Series
ACT NOW OR LIVE WITH IT
CRISIS
2023 Poster & Related Work Series
THE EXHIBITION
Trash Crisis
Act Now or Live With it
Nov 15 - Dec 5, 2023
Pratt Studios, Juliana Curran Terian Design Center, Pratt Institute, Brooklyn, NY
The exhibition features handbags, t-shirts, a backpack, and a mobile workstation made from discarded materials, as well as printed and sculptural posters, postcards, pins, and animations that collectively resonate with the overall theme of global warming and the trash crisis, raising awareness that our actions can change our future.
